About Premier Auto
Your trusted partner in luxury automotive excellence, combining decades of expertise with cutting-edge technology to deliver an unparalleled car buying experience.
Two Decades of Excellence
Founded in 2004 by automotive enthusiast Michael Rodriguez, Premier Auto began as a small family-owned dealership with a simple mission: to revolutionize the car buying experience through transparency, quality, and exceptional customer service.
What started as a modest showroom in Miami has grown into South Florida's premier destination for luxury and performance vehicles. Our success stems from our unwavering commitment to treating every customer like family and our relentless pursuit of automotive perfection.
Today, we're proud to serve over 10,000 satisfied customers, maintain relationships with the world's finest automotive manufacturers, and continue setting the standard for excellence in the automotive industry.
What Drives Us
Our core values guide every interaction, decision, and service we provide to ensure your complete satisfaction.
Transparency
Complete honesty in every transaction with detailed vehicle histories, fair pricing, and no hidden fees.
Quality
Rigorous 165-point inspections ensure every vehicle meets our exceptional standards before reaching our showroom.
Customer First
Your satisfaction is our priority. We listen, understand your needs, and deliver personalized solutions.
Expertise
Our certified technicians and sales professionals bring decades of automotive knowledge to serve you better.
Integrity
Building lasting relationships through honest communication, fair dealing, and keeping our promises.
Innovation
Embracing cutting-edge technology to enhance your car buying experience and streamline every process.
Meet the Experts
Our passionate team of automotive professionals is dedicated to making your car buying journey exceptional.
Michael Rodriguez
Founder & CEO
Automotive enthusiast with over 25 years of industry experience. Michael founded Premier Auto with a vision to transform the car buying experience.
Sarah Chen
Sales Director
Expert in luxury vehicle sales with a passion for matching customers with their perfect car. Sarah leads our award-winning sales team.
David Thompson
Service Manager
Master technician and service expert ensuring every vehicle meets Premier Auto's rigorous quality standards.
Powered by Innovation
Our cutting-edge digital platform combines artificial intelligence, advanced analytics, and seamless user experience to transform how you discover, evaluate, and purchase your perfect vehicle.
Smart Search
AI-powered search algorithms help you find your perfect vehicle based on your preferences and needs.
Verified Listings
Every vehicle undergoes comprehensive verification with detailed inspection reports and history.
Mobile First
Seamless experience across all devices with our responsive, mobile-optimized platform.
Easy Scheduling
Book test drives, service appointments, and consultations with our intelligent scheduling system.
Awards & Achievements
Dealer of the Year
2023
Customer Choice Award
2022
Excellence in Sales
2023
Community Partner
2021
Ready to Experience the Difference?
Join thousands of satisfied customers who have discovered their perfect vehicle with Premier Auto's personalized service and expertise.